Hello. 1999 is calling. They want their business practices back. If you’re old enough, that line may remind you of the classic 90s sitcom Seinfeld. But sadly, many offices are still running the same way that Elaine and George experienced way back when. Why? Because it feels safe. Familiar processes, standard office hours, packed calendars,…

The start of a new year begs for reflection and plans. We make promises and resolutions and say things like, “This year will be THE year.” But unless you win the lottery, making this year radically different requires work and change. Those two things aren’t always easy or sustainable, especially when you’re looking at revenue…

It’s the middle of the night. Even the high achievers aren’t awake yet. But you are. Not because of a noise, but because of a number. Specifically, the number of your bank balance, and how it compares to the number required to pay your team this Friday. You aren’t alone. For small business owners, payroll…

QR codes have faded in and out of popularity over the past decade, but they’ve finally surpassed trend status and they’re here to stay. They are convenient ways to drive traffic to desired information or action platforms. When used with intention, QR codes quietly remove friction and move customers exactly where you want them to…

If you’re a small business owner, you probably didn’t wake up one morning and declare, “Today, I’m going to be an executive.” That would’ve required time for reflection and who has that when you’re running a business? Most entrepreneurs don’t get that luxury. One day you’re making the thing, selling the thing, fixing the thing,…

For a small business owner, the most critical piece of equipment isn’t your laptop, your CRM, or your delivery van-it’s your brain. When you are the visionary, the strategist, and the customer service department, your cognitive clarity determines your bottom line. However, “founder’s fatigue” often leads to the dreaded brain fog: that sluggish, scattered feeling…

A Simple Guide for New and Growing Businesses Starting a business is exciting. It’s also easier when you have a clear plan. A business plan does not have to be long or complicated. It just needs to answer a few important questions: What are you building? Who is it for? How will it make money?…

Your brand’s visual presence could use a little spring cleaning. Spring Clean Your Brand: 5 Fast Fixes to Look More Legit Online Spring cleaning isn’t just for closets and inboxes. Your brand needs a refresh, too and now’s the perfect time to do it. Because how your business looks directly affects how people feel about working with you. And…

A beginner-friendly guide to thinking bigger without working longer If you’ve ever stared at a blank screen trying to write a social post… Or struggled to come up with a new promotion that doesn’t feel recycled… Or wished you had a brainstorming partner who didn’t need coffee breaks… Your life is about to get easier.…

It’s a question that feels complicated. If you’re in business long enough, you’re going to have to raise your prices at some point. And yet when you do, it’s possible loyal customers may have big feelings about it. So how do you raise your prices without alienating the people who go you to where you…